Google continues to hone in on Quality Score and just recently announced some changes coming in the next few weeks. Below are the three main changes that they plan to incorporate: Quality Score will now be calculated at the time of each search query ‘Inactive for Search’ will no longer be used for keywords ‘First [...]

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Yes, it happens, I’ve gotten a few emails in the past, and just got another recently so I wanted to let you guys know. I received an email from [googlealerts-noreply@google.com] asking to renew my account or it would be deactivated. Never click on these links in the message or sign in to your account through [...]

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Well another lawyer is not happy advertising with Google and claims the company committed “fraud, business code violations, and unjust enrichment.” You can read the full story here over at information week. He claims that he lost money due to Google showing his ads on parked domains and error pages which resulted in 0 conversions [...]

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Starting April 1st Google is again making it more difficult for affiliates to get by by making it mandatory for the display URL to match the destination URL. In other words, if there is a product with domain cheapwidgets.com and you search for cheap widgets you may see ads with the following URL’s cheapwidgets.com cheapwidgets.net [...]

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