Just hitting the wires is this story about a massive lawsuit that Oprah and Dr. Oz are launching. The articles state that more than 50 small businesses have been targeted. If you’ve been in the affiliate space for awhile you know that these ads have been all over the place, I’ve seen them mostly connected [...]

Like the post, subscribe to my RSS feed

If you have been in this game for awhile, you will inevitably have to answer the question, what do you do for a living? I always kind of balk at this, because a majority of the time I will have to go down the path of explaining what affiliate marketing is, using google adwords, ‘how [...]

Like the post, subscribe to my RSS feed

So I get this email from the Google team saying that there was a ‘technical issue’ in the billing this week and that I may have been overcharged. Logging into AMEX, I see that yesterday I was charged over $60k for Adwords. While I spend a lot, it is not quite that much on Google [...]

Like the post, subscribe to my RSS feed

Writing good headlines is key to getting your ad noticed and a clickthrough. Your headline is your ‘first impression’ and contact with the outside world. Miss this and you will let opportunity slip by. In the world of paid search and on the content networks a sloppy headline can literally make or break a campaign. [...]

Like the post, subscribe to my RSS feed

So I was up late last night working on a test campaign to get it going. As usual Adwords Editor was taking its sweet time to upload the campaign, after I had finished the keywords and ads. It was fairly late around 1am and I was sleepy, for some reason I get more done late [...]

Like the post, subscribe to my RSS feed