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	<title>Comments on: Ad Qualifiers &amp; Targeted Copy</title>
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	<description>Discover pay per click &#38; affiliate marketing!</description>
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		<title>By: Dave</title>
		<link>http://www.ppcfool.com/ad-copy/ad-qualifiers-targeted-copy/comment-page-1/#comment-46</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Sat, 28 Jun 2008 23:31:49 +0000</pubDate>
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		<description>CTR just for the sake of CTR is not necessarily a good thing, but it does have its place</description>
		<content:encoded><![CDATA[<p>CTR just for the sake of CTR is not necessarily a good thing, but it does have its place</p>
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		<title>By: Jason</title>
		<link>http://www.ppcfool.com/ad-copy/ad-qualifiers-targeted-copy/comment-page-1/#comment-45</link>
		<dc:creator>Jason</dc:creator>
		<pubDate>Sat, 28 Jun 2008 09:26:39 +0000</pubDate>
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		<description>You have a good point.  I have seen some other bloggers point out how direly important it is to have a high CTR, but there is (as you state) a downside to it sometimes.</description>
		<content:encoded><![CDATA[<p>You have a good point.  I have seen some other bloggers point out how direly important it is to have a high CTR, but there is (as you state) a downside to it sometimes.</p>
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