Last time we talked about your landing page’s call to action and some simple guidelines to follow. Today it’s about outbound links. We all know a good quality score can lower your CPC, but how does one achieve that? One way to get the big G’s blessing is to have relevant [...]

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Last time we talked about How to Build Credibility on your landing page by giving them a familiar quote or icon that they can easily identify with. Today we will talk about probably the most important aspect of your landing page. The Call to Action.
The first step in making a strong call [...]

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